ITmobile Rebrands to Fleet Complete

Asphalt with arrows.


ITmobile officially changes its company brand to Fleet Complete

(Jan 11, 2016 – Toronto, Canada) – Fleet Complete®, a global IoT company in innovative software development for fleet, asset and mobile workforce management solutions becomes the official brand of former ITmobile.

Fleet Complete integrated with ITmobile at the beginning of 2016 as part of its expansion into Europe. The collaboration brought together Fleet Complete’s leading IoT platform and ITmobile’s innovate products. Supported by both the global headquarters in Toronto and the existing operations in the Netherlands and Belgium, customers will benefit from a larger and improved solutions framework.

“The rebrand of ITmobile to Fleet Complete signifies the growth of our organization in the Benelux region,” says Sjors de Kruijf, VP Sales and Marketing of Fleet Complete Europe. “While we are rebranding, our commitment and dedication to our existing customers will continue. We aspire to bring a more expansive range of business solutions and increase the support to our all of our clients.”

The rebranding to Fleet Complete can be seen through the new signage at the Netherlands and Belgium office and the launch of the new website. It also means changes of less visible aspects, like the adoption of more efficient operations and tools brought over from Fleet Complete that will improve the customer experience.

“Part of the rebrand is to signal to our new and existing customers the unity of our global organization,” said Tony Lourakis, CEO of Fleet Complete. “Our corporate values of People, Innovation, Quality, Productivity and Community is intrinsic to Fleet Complete and is something that we are proud to demonstrate to our customers in Europe.”

For more information please contact Sjors de Kruijf, VP Sales and Marketing, Europe, at: +31 (0)655863063,+ 31 (0)345745191 or mail


About Fleet Complete®

Based in Toronto, Fleet Complete® is a global IoT provider of mission critical fleet, asset and mobile workforce management solutions. For more than fifteen years, Fleet Complete has been providing dispatching, fleet tracking and mobile resource management solutions to over 8,000 companies worldwide. Fleet Complete is one of the fastest-growing companies and has won numerous awards for innovation and growth since its inception in 2000 (as Complete Innovations Inc.).


Sjors de Kruijf
VP Sales and Marketing, Europe